From The Court To The Catwalk – Serena Williams Launches Her Own Fashion Line.

Serena just keeps on winning!

A beautiful baby…
A fabulous wedding…
A celebrated career…

…and a ‘BANGING’ body! Serena had our social media TLs agog yesterday, when she stepped on court at the Paris in a figure hugging, black body suit that was giving us ‘Wakandian’ vibes 🙅🏿🙅🏿 !! A real life super woman! As I mentioned in a previous post, Serena’s aesthetic is so typical of many women of colour and it is always really good to see her at her peak, looking and performing at her best!

This week not only saw Serena recommence her quest for her Grand Slam glory, but the tennis supremo also announced the launch of her own fashion line named after herself. Once again Serena shows her dedication and determination in the caption accompanying a Instagram post, stating that her desire to follow her passions for both tennis and fashion would eventually come to fruition.

At the core of the line is a messages of self-love and confidence, states WWD. Serena has selected a causal, but quality ath-leisure portfolio for the woman on the move in life, juggling all of her roles with aplomb – but not perfection – Serena encourages the wearers of the line to be ‘silly, spontaneous and sassy’ and well as ‘sophisticated, smart and stylish’. Her new line also her to have full creative control after collaborating with HSN and Nike.


Serena also graces the cover of UK Harper’s Bazaar this month – can she be anymore amazing!

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