April the first was certainly not a day of tomfoolery for Ade, the founder of Nubian Skin underwear and hosiery, as this day saw her brand secure its FIRST department store listing and launch in the prestigious UK department store, Fenwick Bond Street.
Hurrah! I am so pleased! FINALLY – an opportunity to buy skin coloured tights and hold ups in a convenient location!
The launch coincides with the launch of Fenwick’s brand new Leg Room and the store tweeted about the launch yesterday!
RT @FenwickBondSt: Meet @nubianskin: hosiery for WoC the latest addition to our new #hosiery department..! pic.twitter.com/kj25ktXd2u < Yay!!!
— beautypulselondon (@beautypulse_ldn) April 1, 2015
Ade Hassan states that “People have been very supportive about the brand oh yes we have!, and a lot of women have expressed their desire to touch and feel the product, so I’m incredibly excited about this, and Fenwick Bond Street is such an incredible store to be in”.
It was lovely to see Ade mention Fenwick’s hosiery bury Sue! It is collaborative relationships such as this that will see the ‘beauty and lifestyle for the Woman of Colour’ categories develop and flourish – right here in the UK!
Read my recent interview with Ade here and of course buy. buy, buy! If you are not based in London remember that you can shop online!
Prices start from £8.50 – get shopping!!
Finally……..tights that actually compliment our skin complexion. Back in the 90’s I recall seeing coffee coloured rights that looked completely unnatural.
Thanks for reading! Yes I remember those days too! It is great that a British brand headed by a Black woman is taking the industry by storm!