Hello September! Kicking the month off in style with @lorealparisuk ‘s Collection Exclusive Pure Reds

Happy New Month!

It is day 3 of September and I am super excited about the month ahead!

Not only is it my birthday month(💃💃🎂🎂🎉🎉), I love the arrival of the new season, it has always signified a time of refreshing,  refocus and new opportunities!

I kicked off the month in style, attending the launch of L’Oréal Paris’ new Collection Exclusive Pure Reds lipsticks.

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I LOVE my personalised Liya Pure Red!

I adore a bold red lip and so was keen to see the offering that the brand had to showcase!

The collection was developed to suit the global spokesmodels that represent the brand and there is a shade to suit all skintones.

The UK edit features 4 shades: Liya, Eva, Julianne and Blake. 

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The made to measure shades should help you to select your perfect red and take the fear out of wearing this empowering hue! 
Pure red pigment is combined with Jojoba to produce a easy-to-wear finish.

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#donotfearred l-r: Julianne, Eva, Liya, Blake

After a spot of afternoon tea, I had the chance to try the Liya Pure Red…

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Photo fun with Irene Moore from L'Oréal! #brownbeauty #wocinbeauty

…and I love it!  I always go for a cool red and this shade is PERFECT!  I am wearing a touch of gloss with the lipstick here but it looks just as good on its own!  At just £6.99 this is a must buy!

Now…many of us #brownbeauties remember the fiasco that surrounded the availability of the L’Oreal Paris Les Nudes Collection Privée Color Riche Liya shade, which was a part of the collection…but couldn’t be found in store nor could it purchased on line for love nor money… I have been assured that this WILL NOT happen with this launch,  so keep an eye out for the launch later on this month!

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